Real Geeks Blog - Internet Marketing

How Al Lewis Rebuilt His Database and Closed 60 Transactions with a Single System

Written by The Professor

In this episode Al Lewis shares with us how after a 30 year career as an Illinois broker, then moving to Florida to retire he soon found himself back in real estate! In a new market, he doubled down his efforts, built a small team, set up a new system to start building his database, and started closing deals all over again! 

Podcast available on iTunes and Stitcher.

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Here are some of the things we cover: 

- Leveraging email, text, and live chat to build relationships with your clients
- Building a database from scratch
- Hiring and training an efficient team
- Having an exceptional work ethic and a positive mindset to succeed


We want to thank Al and Jason for sharing their knowledge with us and the real estate community! It's important for us now more than ever to band together and support one another through these uncertain times.

Gone Fishin’ - Reel in More Deals with Lead Ponds

Written by The Professor

Real Geeks has created a new way for agents to share and claim leads with lead ponds!

Agents are as busy as ever and often opportunities in their database are overlooked. Instead of letting these opportunities go to waste, you can now send leads to a lead pond for agents to immediately claim!

The benefits of lead ponds are:

  • Increase speed to lead: The first available agent can claim this lead and begin following up. This is a useful alternative to standard lead assignment systems, which do not take into consideration your team’s actual availability.
  • Less uncontacted leads: Instead of letting the lead sit under an agent forever, you put it back into the "pond". From there, another agent can "go fishing” in the pond. This can be a great training opportunity for new agents or ISAs on your team.

Breaking Through in the Midst of Disruption, Distraction, and Chaos

Written by The Professor

In this episode, we cover "Breaking Through in the Midst of Disruption, Distraction, and Chaos" with Greg Harrelson and Todd Tramonte.

Podcast available on iTunes and Stitcher.

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In this mastermind session, we discuss the attitude, approach, and expectations you need to break through before the end of the year! With just four months left in 2020, it’s time to figure out what will help you take your business to the next level or get you back to where it was when the year started.

We want to thank Greg and Todd for sharing their knowledge with us and the real estate community! It's important for us now more than ever to band together and support one another through these uncertain times.

The Importance of Pricing a Listing

Written by The Professor

We all know that pricing a listing can be the difference between the home selling in a few days or sitting on the market for weeks, even months on end. 

I want to show you how this San Diego agent, James George, has been following 3 steps to maximize visibility, generate lots of interest, get multiple offers, and ensure his clients are receiving top dollar for their properties! 

Follow along as James George shares his 3 Steps to Selling a Home!   

Pricing a listing right is crucial not only to sell the home but also to maximize your marketing. James also shares how every success story can be translated into valuable content with the use of your phone. You can turn your real estate knowledge into quick, simple videos, and then leverage them on social media to elevate your content, create brand awareness, build trust, and dominate your market. 

An Inside Look at How Todd & Jason Built Their High-Producing Teams

Written by The Professor

In this episode we take "An Inside Look at How Todd & Jason Built Their High-Producing Teams" with Todd Tramonte, Ian Daniels, Jason Simard, and Jamie Wicks. 

Podcast available on iTunes and Stitcher.

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In this mastermind session,  the Todd Tramonte Home Selling Team and the Sims Realty Group, share the systems and processes they’re using to achieve a high ROI and convert leads at a high level to produce amazing results! 

What makes this episode so unique is that Todd and Jason both interview their ISA’s and dive deep into the tangible results of their follow-up campaigns, agent workflows, maintaining production, lead sources, PPC lead generation, and much more.

We want to thank all our guests for sharing their knowledge with us and the real estate community!  

Here are some timestamps to help you navigate through this episode:

00:00:00 Introduction 
00:00:52 More than ISA's
00:03:29 Build foundations with empathy and create real relationships 
00:08:12 Genuinely check up on your sphere of influence 
00:09:20 Core principles and adjusting your approach
00:12:15 Tweaks made during Covid that have helped to thrive and can be used moving forward 
00:21:39 You have to look at your role as a business
00:22:41 Don’t have your first automatic text go out within the first five minutes
00:27:04 Initial automatic text examples
00:31:30 What it looks like when you register on Todd’s site
00:37:48 What’s working
00:39:31 Surround yourself with good people
00:43:15 Recapping the 3 most important points
00:49:45 Track your prospects in your pipeline who are six months or less away from selling
00:56:12 How to be prepared for the next major thing
01:00:20 Don’t be overtly dependent on one source
01:06:03 Q&A
01:14:04 Tell your client success stories 

 

 

 

 

Maximizing Production by Setting the Right Priorities

Written by The Professor

Are you setting the right priorities to maximize your production?  

When you have activities prioritized correctly, you will be amazed by how much you can create. Simply stick to your routine and you will always have a full pipeline!


Sharing from their own experience, Greg and Abe will teach you how to maximize your production by staying organized. There is no RIGHT way, there is YOUR way - when you do the things you need to do consistently, then you will see an increase in business.

Here are some of the things he covers: 
- Defining income-generating vs. income-servicing roles
- How to execute your routine
- How to generate business for yourself without relying on others to do it for you
- Avoiding prospecting = avoiding generating income

Successful Time and Productivity Strategies for our COVID-19 Era and Beyond

Written by The Professor

As we get farther into our stay at home orders, as the weeks have ticked by with doing business, staying our social distance, learning new skills, and checking on our past clients and sphere, and if your house is like mine, being thrust into a quasi-home school environment with your kids, balancing all that with your time is really a juggling act.

This health and economic event we are going through is exposing the fissures, cracks, and poor habits of our time management strategies, systems, and skills. If reworked and solved, you will have one of the greatest leaps of personal productivity in your life.

There is no better time than right now to focus on improving your time management and activity management skills. Not only will it pay big dividends right now, but the biggest dividends will also come when the real estate market moves behind the cloud of COVID-19. Everyone in real estate will get super busy at the time with leads, buyers, and sellers. The activity will be off the charts!

The new strategies and skills you acquire now will enable you to close the gap faster and do more transactions in less time. What I am going to share with you will both change your business and your life.

Here are a few key strategies you will learn:
- How to craft a realistic and reasonable schedule.
- Tools, tricks, and tactics to stay on task and on schedule.
- How to control and manage interruptions, interactions, and intrusions
- Mastering the high wire balancing act of family and business even when sequestered at home.

The challenges are real with time, even more so in our quarantined lives. Sure, you can binge-watch Tiger King or Ozark on Netflix as so many people are doing. That passes the time, but you want to invest the time for your greater success and income.

There is no one more qualified in the sales and time management space to coach you to better productivity. Dirk wrote the book on it; Successful Time Management for Dummies®.

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How Regina Sold 67 Homes in a Year as a Solo Agent

Written by The Professor

In this episode, Regina shares how she efficiently handles 60+ transactions annually with simple affordable systems and a strong work ethic. Regina is an incredible mastermind partner because of her relentlessness, flexibility in implementing new strategies, and willingness to share her knowledge with the real estate community.

Podcast available on iTunes and Stitcher.

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Here are some of the things we cover:
• How she left accounting for real estate 
• How she manages her time to be as efficient as possible?
• Her social media and direct mail strategy?
• The systems and processes she uses?
• The strategies she is implementing during the COVID-19 pandemic?

We want to thank Regina and Todd for sharing their knowledge with us and the real estate community!

As Todd mentioned during the episode, here is a PDF that he has shared, which includes scripts and strategies to grow your business in the midst of the coronavirus outbreak. 

Here are some timestamps to help you navigate through this episode:

00:00:00 Introduction 
00:00:58 Regina’s background
00:01:53 How Regina sold her first home in 30 days
00:03:58 Strategy of adopting a neighborhood 
00:06:48 Being persistent may be annoying but also very successful 
00:09:59 Learning from a mistake
00:12:10 Having systems in place for continuing a successful business while also traveling 
00:18:02 How Regina handles expires
00:18:34 How to go door-knocking without a track record
00:21:10 You don’t need to bring anything or spend money 
00:26:21 Regina’s Real Geeks site
00:26:39 Regina’s direct mail strategy and having an intern
00:31:36 If you are going to commit to something give it your full effort
00:34:41 You are the product of your own expectations
00:36:49 Q - Do you think the coronavirus is going to make direct mail more important?
00:43:47 What Regina is doing during the coronavirus 
00:54:15 Technologies and systems Regina uses
00:57:13 How Regina uses Facebook
01:00:51 Wrap up

 

The Art of Lead Conversion

Written by The Professor

While most people are thinking about lead capture, lead conversion is where you make the money. You’ve heard it before - the fortune is in the follow-up! If you commit to clients from the start they will follow you through the buying phase when they’re ready! 

These are the steps to success with lead conversion that Abe Safa and Greg Harrelson have come up with: 

  1. Change your mindset: Rethink the process of how you reach your leads. You can reach MORE LEADS than you think!
  2. Act with Urgency: People are busy and it’s taking many attempts to get them on the phone - this is becoming the norm so act fast and get in front of your leads at the right time when they’re engaged on your website.
  3. Double dial, text: Do exactly that! If you don’t get a response then try harder and set your leads up on an automated drip campaign for easy follow-up after the first day of attempting to reach your lead.
  4. Provide great service to everyone: Commit to your leads from the start, whether they're in the dreaming, exploratory, or buying phase. Be patient and understand that everyone is at a different point in life and at some point they will reach the buyer phase and if you provide great service they'll work with you.

If you’re looking for a tool to help increase your bandwidth through automation - then our drip system and other tools are great to consider. To find out more about how Real Geeks’ all-in-one sales and marketing solution can help you succeed, call, email, or text me!

How Team Jenkins is Running Their Business While on Lockdown

Written by The Professor

As agents continue to adapt to these rapidly changing times, we know there is still some concern around how to effectively run your business. There are things all of us can do to move forward, and this right now may represent the biggest opportunity if we approach it correctly. 

Learn How Team Jenkins is Running Their Business While on Lockdown by shifting their approach and adopting a proactive mindset to move forward. 

Watch as Bill & Fran share what’s possible right now - from what to say to clients over phone calls, to differentiating between expenses and investments when cutting costs - follow along as this team offers practical information you can put to work immediately!