Real Geeks Blog - Internet Marketing


Josh Barker: Redding, CA | Keeping It Real On Location 03

Written by The Professor

We catch Josh and his team setting appointments live! He gives us a tour of his office and introduces us to his marketing and administrative team. Learn how they are going to close 450 sales this year and manage 70 to 100 listings at any given time… by providing amazing service to their clients.

Podcast available on iTunes and Stitcher.

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FYI: Josh will personally sell 200 homes this year!
 
We hang out with Josh and learn everything he does to generate business and how his team is structured.

Here are some of the things he shares:  
- All his streamlined processes
- How they generate so many listings
- Live prospecting and booking appointments
- Team structure and their roles
- The goal of every prospecting phone call
 
…and so much more! This is a MUST see!!
 
00:00:00 Highlight Overview
00:01:15 Jeff Introduces Josh
00:02:15 Josh explains the Redding, CA market
00:02:50 Josh’s team Structure
00:03:18 Josh explains the agenda & goals of his weekly team meetings
00:04:20 Josh begins full walkthrough & introduction of his administrative team
00:04:38 Senior Escrow Manager (on the seller’s side) explains her role
00:07:22 Escrow Manager (on the buyer’s side) explains her role
00:08:36 1st Listing Manager explains her role
00:10:18 2nd Listing Manager explains her role
00:15:20 Executive Assistant explains her role
00:16:57 Administrative Assistant explains her role
00:17:27 Marketing Manager explains his role
00:18:17 2016 Goals (450 closed)
00:19:00 Josh shares how his team is on track to achieve their goals, & their numbers YTD
00:19:25 Josh shares his best source for getting listings which are his past clients & COI’s
00:20:00 Josh explains how he follows up
00:22:03 Josh explains how he works each lead source such as expireds & FSBO’s
00:22:41 Josh sets an appointment with an expired listing
00:27:47 Josh prospecting with an expired listing
00:37:34 Josh sets an appointment with an expired listing
00:38:37 Josh explains his lead sources for buyers
00:39:24 Buyer specialist (Kevin) sets an appointment
00:43:35 Buyer specialist (Erik) sets an appointment
00:48:35 Josh shares how he & his team use the Real Geeks website his SEO strategy
00:49:35 Josh explains how his buyer’s agents are using the Real Geeks CRM to follow up
00:50:49 Josh explains how he manages & tracks the productivity of his buyer’s agents
00:51:27 Josh explains the email drip system & market updates he sends to his clients
00:52:32 Josh explains how his administrative staff helps him manage so many listings
00:56:50 Josh & Jeff both discuss the importance & influence of being trained by Mike Ferry
00:58:57 Josh shares how he prioritizes getting price reductions by evaluating his inventory
01:00:00 Josh shares how he is a Mike Ferry trainer
01:03:30 Josh talks about his highly leveraged producer’s model & the mindset it requires
01:05:03 Josh shares his daily schedule
01:06:54 Josh discusses keeping his skills sharp by role playing daily
01:07:25 Josh role playing
01:12:15 Josh discusses training his sales team to overcome objections
01:12:49 Closing remarks

We'd like to thank Josh and his team for allowing us to come hangout with them. If you would like to reach out to Josh with a referral in the Redding area you can go to his website: ReddingHomes.com
 
Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

?You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events:

You can also follow Real Geeks on Instagram.You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com


Bill Jenkins: Las Vegas | Keeping It Real On Location 02

Written by The Professor

Bill Jenkins shares how he is getting huge results from working FSBO’s and expireds in a competitive market! With the help of his VA’s who prospect for him, Bill is able to maximize his time and relentlessly follow up to list more properties. Watch how he and his team set appointments live in this episode.

Podcast available on iTunes and Stitcher.

Get Notified of Future Episodes


We hang out with Bill and his team for three days as he shares everything he does to generate business and how his team is structured.
 
Here are some of the things he shares: 

- How his VA’s set appointments for him
- How he and his VA’s follow up
- Live prospecting and booking appointments
- Team structure and their roles
- The goal of every prospecting phone call
- Special guest, Rudy Ruettiger, speaks at his team meeting

…and so much more! This is a MUST see!!

00:00 Highlight Overview
02:12 How Bill got started
03:44 Bill explains the Las Vegas market
04:55 Bill’s team structure
06:20 Owner/Broker explains her role
10:36 Office Manager explains her role
15:45 Marketing Specialist explains her role
19:35 Bill explains the agenda and goals of his weekly team meetings
21:10 Rudy Ruettiger shares his insights about creating relationships
22:45 Rudy Ruettiger talks about the power of positive thinking
24:07 2016 Goals 120 properties sold
25:05 Buyer’s Agent explains his role
28:50 Bill shares what percentage of his business comes from different sources
30:02 Bill shares how his VA is a gold mine and sets appointments for him
33:09 VA shares how show she sets appointments for Bill via Skype interview
37:32 Bill talks about his Virtual Appointment Setting Team service (VAST)
42:30 The importance of relentless follow up and a strong work ethic
45:23 Bill sets an appointment with a For Sale By Owner
53:00 Bill sets an appointment with a Seller Lead
56:28 Bill prospecting with a For Sale By Owner
01:06:46 Bill discusses his follow-up systems and procedures
01:08:00 Jeff shares how to leverage your database using sold data
01:10:13 Bill explains the right way to role play
01:12:07 The importance of internalizing scripts to convert more listings
01:16:29 Closing remarks

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events: You can also follow Real Geeks on Instagram.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com


Jeff Quintin: Ocean City, NJ | Keeping It Real On Location 01

Written by The Professor

Jeff Quintin shares how he is getting huge results from working expired listings and COI (center of influence)! With 100 closed and pending sales so far this year, and a goal of 200 for 2016, watch how he and his team set appointments live in this episode.

We hang out with Jeff and his team for three days as he shares everything he does to generate business and how his team is structured.

Podcast available on iTunes and Stitcher.

Get Notified of Future Episodes



Here are some of the things he covers:
- His best business sources
- His follow up procedures and systems
- Live prospecting and booking appointments
- Team structure and their roles
- Marketing and business generation strategies

…and so much more! This is a MUST see!!

00:00 Highlight Overview
01:18 How Jeff got started
03:11 Jeff's team structure
05:00 Listing specialist explains their role
12:27 Additional team members rolls
13:03 Executive assistance responsibilities
13:55 Jeff talks about their listing managers duties
14:33 Listing manager explains their role
22:23 How do you introduces your team to the client
24:05 Jeff touches on closing mangers duties
25:17 Closing manager explains their role and responsibilities
28:34 Jeff explains the difference between income generating side and income serving sides of his business.
30:01 Jeff explains the agenda and goals of his weekly team meeting
36:44 Team Schedule/Prospecting
38:50 Jeff talks about sales skills and technology work together
40:29 2016 Goals and their market
43:03 How they get sellers and listings
48:26 How they list and sell expired
56:25 David setting an appointment with an expired listing
01:02:30 David explains the history of the expired listing he set the appointment with
01:05:26 Jeff prospecting a new expired listing who is considering selling them self
01:18:55 How they work home valuation leads
01:23:29 How do you generate buyers
01:25:50 How do you work your zillion leads
01:28:11 How he generates more business from his database
01:30:05 Closing remarks and announcement about live Q&A to follow up

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events: You can also follow Real Geeks on Instagram.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com


Converting More Zillow Leads & Higher ROI

Written by The Professor

This episode of Keeping it Real: "Converting More Zillow Leads & Higher ROI".
 
Mark Martin shares how he is getting 8.5X ROI working Zillow Leads. They have generated 35 transactions through May for a total sales volume of $11,775,033 and an average price of $336,429.

Podcast available on iTunes and Stitcher.

Get Notified of Future Episodes

Below are some time stamps so you can jump to the section that most interests you:


3:00 - Mark Martin’s background in real estate
11:00 - Mark’s daily duties in his real estate business and how he leverages his tasks
18:00 - Why salespeople should not be making cold calls
20:00 - How Mark built his business around Zillow leads
25:00 - A walk-through of Mark’s sales funnels and lead conversion strategy
29:00 - The importance of answering the phone (and how to answer the phone properly)
34:00 - More on Mark’s sales funnel and outbound calling
43:00 - How mark directs conversations for higher conversion (friendly, educational, engaging)
47:00 - Common mistakes that Mark sees in other sales funnels
51:00 - Mark’s budget for Zillow and his cost per lead

We'd like to thank Austin real estate agent, Mark Martin for joining us on this hangout and sharing how he is crushing it working Zillow leads!

These live on-air Google Hangouts are presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks, in partnership with Frank Klesitz, CEO of Vyral Marketing.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events: You can also follow Real Geeks on Instagram.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com


How Erin Alls Increased Her Income from 20K to 320K

Written by The Professor

This episode of Keeping it Real: “How Erin Alls Increased Her Income from 20K to 320K”.
 
Erin Alls was working 70 hours a week, struggling to make 20K a year. She shares how she turned it all around and made 320K last year by building her online presence. She also shares her mindset she used to push through the discomfort of new ideas and take massive action.

Podcast available on iTunes and Stitcher.

We'd like to thank Erin Alls, Silicon Beach real estate agent for joining us on this hangout and sharing how she turned her real estate career around!

These live on-air Google Hangouts are presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks, in partnership with Frank Klesitz, CEO of Vyral Marketing.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events: You can also follow Real Geeks on Instagram.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com - you can also see additional free online real estate training and coaching videos on our webinars page.

 


Advanced Facebook Marketing & Conversions

Written by The Professor

This episode of Keeping it Real: “Advanced Facebook Marketing & Conversions”.

Brett Baker shares how he is getting huge results from his Facebook Marketing. One $68 FB ad resulted in 4 listings taken and 4 buyers under contract.

Podcast available on iTunes and Stitcher.

Some of the things he covers are: the ads he is posting, the audiences he targets, landing pages and tools he is using to simplify the process. He also shares his follow up process to get higher engagement and conversions.

Here are some time stamps so you can jump to the section that most interests you:

2:00 - Brett’s lead-generating strategy, and why 75% of it involves Facebook
5:30 - Examples of Brett’s most successful Facebook ads
9:30 - How to select demographics on Facebook, specifically first-time home buyers
11:30 - How Brett budgets his advertising money for Facebook
16:00 - Example of Brett’s highly successful Facebook ad
20:00 - How Brett selects the audience for his Facebook ads
22:00 - Brett’s 3rd successful Facebook ad got him 5 contracts while costing $20
26:00 - How Brett re-targets visitors to his site
27:00 - The 2 fundamental call to action statements for sellers (home evaluations and market reports)
33:00 - Brett’s strategy for targeting his custom email audience and outpacing his competitors
39:00 - Immediate and long-term lead conversion strategies
48:00 - How to get a 14 day free trial with Bomb Bomb with 40 pre-written emails
50:00 - How Brett manages his database outside of Facebook advertising
56:00 - How Brett retargets his Youtube videos to his database

Here is a link to the SMS auto-responder system Brett is using to convert more leads into sales.

Here is a link to the Facebook Marketing tool Brett is using to streamline the process and track his ad performance.

We'd like to thank Brett Baker, Tri-Cities real estate agent for joining us on this hangout and sharing how he is crushing it on Facebook!

These live on-air Google Hangouts are presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks, in partnership with Frank Klesitz, CEO of Vyral Marketing.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events: You can also follow Real Geeks on Instagram.

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com - you can also see additional free online real estate training and coaching videos on our webinars page.


How New Agent Jason Simard Will Sell 90 Homes His 1st Year

Written by The Professor

This episode of Keeping it Real: “How New Agent Jason Simard Will Sell 90 Homes His 1st Year”.

Brand new real estate agent Jason Simard shares how he is going to sell 90 properties his first year in the business. He also shares how he has put 27 deals together his first 90 days in the business. He will also share how he is leveraging Facebook with videos to generate listings.



Podcast available on iTunes and Stitcher.

Here are some time stamps so you can jump to the section that most interests you:

4:15 - How Jason got his start in real estate.
6:30 - Why Jason changed his goal from 43 deals to 90 deals
8:35 - Jason does 27 deals in his first 90 days
10:00 - Why Jason hired an assistant right away 
15:00 - Jason's lead generation strategy
17:03- A breakdown of Jason's sources of business 
21:14 - How Jason uses video to generate seller leads on Facebook
23:00 - What Jason says on the phone to leads
29:15 - Why Jason uses SMS texting to get higher engagement
30:22 - Jason’s strategy for getting referrals
37:10 - The sales funnel Jason has in place for online leads
40:13 - How delegating work has allowed Jason to focus on his strengths
44:00 - Jason's scripts and phone strategies
51:41 - A breakdown of Jason's marketing and advertising budget
55:35 - How Jason is preparing to continue to grow his business even more
58:00 - Jason's strategy for using Bombbomb

Here is a short video how Jason is converting more leads into sales using SMS auto-responders.

We'd like to thank Jason Simard, Nanaimo, Vancouver Island real estate agent, for joining us on this hangout and sharing how he is crushing it! He definitely thinks a lot bigger than the average agent.

These live on-air Google Hangouts are presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks, in partnership with Frank Klesitz, CEO of Vyral Marketing.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events:

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com - you can also see additional free online real estate training and coaching videos on our webinars page.


Double Your Business using Facebook Marketing

Written by The Professor

This episode of Keeping it Real, “Double Your Business using Facebook” with Kris Ford.

Here are a few things we covered:

-How she generates leads using Facebook
-How she gets higher engagement with SMS
-How she gets 70% sellers from her website
-How she follows up and nurtures the leads
-Shares Facebook tips & ads to maximize conversions
-Much more!!!



Podcast available on iTunes and Stitcher.

Here are some time stamps so you can jump to the section that most interests you:

3:10 - Introducing our Guest Kris Ford
13:15 - How Kris organizes community pages to capture leads interested in a specific community
19:20 - Advertising strategies Kris has implemented to grow her business
27:00 -  Results Kris is getting from her most popular advertisement
33:10 - How Kris engages click-throughs
38:52 - Kris's lead follow up process to convert leads
45:35 - How to connect your ads to your website to capture leads
46:25 - Kris's auto SMS text templates
47:53 - Kris's Facebook Advertising budget
50:48 - The biggest takeaway from using social media to market your business

You can DOWNLOAD her text templates and auto SMS responders.

Watch short video how to convert 238% more leads into sales using SMS autoresponders.

We'd like to thank Kris Ford, Chesterfield real estate agent for joining us on this hangout and sharing her Facebook Marketing tips and insights.

Watch the video below to see our Easy-to-Use Facebook Marketing tool for real estate agents & Realtors.

Video Released 5/1/2016


These live on-air Google Hangouts are presented and hosted by our very own Jeff Manson, Oahu Hawaii real estate broker of American Dream Realty and founder of Real Geeks, in partnership with Frank Klesitz, CEO of Vyral Marketing.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events:

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com - you can also see additional free online real estate training and coaching videos on our webinars page.


Higher Conversion w/ SMS Auto Responders & Texting in Real Geeks CRM

Written by The Professor

Automated SMS Responders and Text messaging is one of the best ways to turn real estate internet leads into hot appointments and convert them into sales.

SMS texts convert WAY better than emails… have a much higher open rate and response rate.  SMS texts get a 97% open rate compared 20% with email.

Watch the short video above to see how having an SMS strategy can help you stand out…  and get higher engagement with your prospects to set more hot appointments so you can close more deals!

Request More Information

Here’s what a few people have to say about using the Real Geeks automated SMS responder and texting feature:


Kristin Ford from Chesterfield, Michigan says that:
“Texting in her area has worked amazingly!”

Kory Prince from Vancouver, British Columbia says that his:
“Response rate for texts is 10 TIMES more effective than sending emails!!!”

Daniel West from Boise, Idaho says that:
A large percentage of his leads text back to his automated SMS responder about what they’re looking for!

And Brett Baker from Richland, Washington is getting great results using our Auto SMS Texting Feature. He says that:
94 % of his leads respond to his texts! he also says:
it single handedly has made his follow up 3x more effective!

 

Chris Smith, real estate speaker and author of The Conversion Code says that “Using auto and SMS messages to convert new and hot leads is one of the biggest untapped opportunities in lead conversion today.

 


How to Specialize in Niche Marketing

Written by The Professor

This episode of Keeping it Real, "How to Specialize in Niche Marketing" features Alei Gothberg.

Here are a few things we covered:
- How she generates seller leads
- What she mails to her farm
- How she gets 70% sellers from her website
- How she gets 28X ROI from her marketing
- The systems she uses
- What she plans to implement in 2016



Podcast available on iTunes and Stitcher.

Here are some time stamps so you can jump to the section that most interests you:

7:30 - How Alei Transitioned into selling luxury real estate
8:42 - The strategies Alei uses to attract leads in the luxury market
9:55 - How to use mailers to prospect in your market
15:41 - How Alei leverages her website to get 70% of her sellers leads
17:35 - How to use Facebook marketing with your website to get more leads
21:05 - How Alei Works leads that submit their full information vs. leads that only submit their address
25:00 - Who to target with Facebook ads to attract serious buyers
30:02 - The mindset you need to dominate FSBO's and expireds
34:36 - How Alei stays in touch with her past clients
38:15 - The biggest mistake Alei has made in her career and how you can avoid the same mistake
40:45 - Steps Alie is taking to go from 13 million to 18 million in business this year
43:22 - How to double or triple your productivity in 2016
44:51 - Alei's recommendation to new agents with a limited marketing budget
53:24 - Why Alei uses a real geeks website for her business

We'd like to thank Alei Gothberg, Eagle Idaho real estate broker for joining us on this hangout and sharing her tips and insights.

These live on-air Google Hangouts are presented and hosted by our very own Jeff Manson, Oahu Hawaii real estate broker of American Dream Realty and founder of Real Geeks, in partnership with Frank Klesitz, CEO of Vyral Marketing.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+ or Real Geeks Facebook page to get notified immediately when we announce new events:

You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: http://www.keepingitreal.com - you can also see additional free online real estate training and coaching videos on our webinars page.