Working On Your Business Instead of In Your Business w/ Todd Tramonte

Working On Your Business Instead of In Your Business w/ Todd Tramonte

Join us for this episode of Keeping it Real with Todd Tramonte of

We will discuss how taking a step back to learn about business can provide more efficiency, working smarter, and the upcoming Unofficial Real Geeks User Conference.

The Unofficial Real Geeks User Conference 2022, hosted by Todd Tramonte's Real Estate Growth Systems, will be a gathering of over 300 real estate agents, team leaders, brokers, and owners from all over North America.

They will share everything from their best practices to lessons learned to grow and scale a successful real estate business. The Unofficial Real Geeks User Conference 2022 will gather live in person in Dallas, TX, on October 18-20, 2022! For tickets and more information, go to

Get a FREE DOWNLOAD of Todd's Ideal ON vs. IN your business Residential Real Estate Professional Calendar:


Working on Your Business

What does it mean to “work on” your business?

More importantly, how do you work on creating a business that aligns with your goals, lifestyle, and values?

Along with Todd Tramonte, we’ll answer these questions and more on this episode of Keeping It Real.

Below, we’ll pick Todd’s brain on what it takes to work on your real estate business.

Working “on” Vs. Working “in”


Todd Tramonte establishes the distinction, drawing from Michael Gerber’s “The E Myth.”

When you work in your business, you’re performing the tasks necessary for the business to operate on a day-to-day basis. Some examples of working in your business include making calls, checking your Real Geeks funnel, or showing a property.

Working on your business involves coming up with ways to improve. This includes constantly envisioning structures and systems to optimize your business’s productivity and efficiency. This also involves identifying your company’s values and setting goals based on these.


The Value of Scheduling

Whether you’re working in or on your business, time is a scarce resource. For this reason, how you allocate your time matters.

Scheduling must account for time spent working in and on your business. Of course, how your schedule looks will differ from someone who’s working in your business.

As a leader, you may have to tweak your schedule to accommodate activities like planning, evaluation, and goal-setting — everything you need to do to work toward your business’s growth.

Working on Yourself to Work on Your Business

As the saying goes, we don’t rise to our expectations. We fall back on the level of our training.

Such is true with business. The more you train yourself on ways that facilitate growth, the bigger your business can get.

With that in mind, recognize that your need for learning and self-development continues when you transition to a leadership role. Developing new skills and learning new financial models will give you more resources to leverage as you scale and optimize your business.

Learn and Connect

“The gap between where you are and where you want to be might be a good book.”

Ask Todd Tramonte his secret for growth, and he’ll probably say this: read. But if you don’t like reading, learn from whatever platform you have at your disposal, like Youtube or Facebook groups.

Connecting with others in your niche also gives you a reservoir of feedback from which you can draw inspiration and information. This is why Todd is big on conferences and lunch get-togethers.


Step Back, Evaluate, and Plan

After some time, you need to see how your business is doing. However, you can’t make an accurate assessment when you’re task-saturated. For this reason, you need to take a step back to evaluate your business and plan accordingly.

Todd makes several recommendations, but he suggests scheduling quarterly planning days to step back and take stock of your progress.

Just Put the Work in

Ultimately, it’s all about starting, getting your reps in, making mistakes, and getting better.

Start with the intent to improve and execute these steps repeatedly. Even if some things go by the wayside, your consistency will carry you and your business through.

Keep these tips in mind, and your business will reach new heights.



The Unofficial Real Geeks Conference 


Published on Sep 15, 2022 under ,


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