For those that know Real Geeks, you know that our websites attract a lot of leads. Real Geeks websites are great for PPC lead generation as well as organic lead generation assuming you invest a little time with SEO.

No matter how you generate your online real estate leads, there is a process for working those leads and moving them through the sales funnel.



Here are some proven workflows that Greg Harrelson has shared with us. Below, we break down a few common online lead sources that most agents work with. You will see a common pattern in the way these leads are worked. Following this process, every time will prove to be productive.

New online Buyer Lead without an email

Do not be discouraged that they didn’t give you an email, do the following…

1. Reverse lookup and find their email address by using www.exactdial.com
2. Once you have the email address…email them
3. Simultaneously Call them
4. If they do not answer, enable a short term workflow that includes 5 attempts in the next 48 hours.

New online Buyer Lead - no number
1. Reverse lookup and find their telephone number by using www.exactdial.com
2. Once you have the phone number…
3. Call them
4. Call them again within 1 minute
5. If they do not answer, enable a short term workflow that includes 5 attempts in the next 48 hours.

Old online Buyer Leads in the system with no number or no email
You should generate a list of all old online leads that you have in your database that are missing a phone number or an email address. Do the following with this list…

1.  Reverse lookup and find their telephone number by using www.exactdial.com
2. Call the lead immediately
3. Call the lead a second time within one minute
4. Kick off a Re-engagement Workflow

Online Seller leads (What Is My Home Worth?)
It is likely you generate seller leads by using a ‘What’s My Home Worth?’ widget on your website, Facebook Marketing or from email drips. In any of those cases, do the following…

1. Reverse lookup and find missing data by using www.exactdial.com
2. Call the lead immediately
3. Call the lead a second time within one minute
4. Enable an online seller lead workflow
5. Set the lead up to receive a Market Activity Report
6. Set the lead up to receive a Community Sold Report bi-weekly

Past Clients
1. Set the lead up to receive a Market Activity Report 
2. Set the lead up to receive a Community Sold Report bi-weekly
3. Call them quarterly
4. Enable Workflow - Monthly text / Monthly email

When you look carefully, you will see a pattern:
1. Always look up missing data
2. Always call these online leads
3. Call them twice in a row
4. Enable a workflow
5. Set up on Market Reports and Sold Reports when appropriate

It is important that you set up the simple systems that Real Geeks has built into the websites. The above are best practices from agents that are closing hundreds of online lead transactions annually.

If you want to learn more about how to reach the Real Geeks Mastery Level then you should look at the Real Geeks Mastery Program created by Greg Harrelson.

We look forward to growing with you!

Published on Jan 6, 2021 under ,

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Real Leads by Real Geeks is a highly efficient and effective marketing solution for generating, capturing and managing home buyer/seller leads.

One of the best lead generation and management systems available. A fully integrated custom IDX and marketing solution to drive traffic, capture leads, manage-cultivate them and close more transactions.

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You don't have to take our word for it! We encourage you to do your research and talk to our customers to see why they chose to go with our solution.

Coaching Keeping It Real

Keeping It Real: The Resources To Equip Your Real Estate Team for Success with Sascha Chatman

Keeping It Real: The Resources To Equip Your Real Estate Team for Success

 

 

In this episode of Keeping it Real, Sascha Chatman and  Frank Klesitz, CEO of Vyral Marketing, break down how you can equip your real estate team for success.

Learn more about the resources needed to manage your own team of real estate agents. Of course, a capable workforce is one thing for generating leads and obtaining success in the real estate world. However, having the right resources available is one of the critical factors needed to equip your real estate team for success.

Recruiting Presentation 

Transforming Your Success into Their Success

Creating a Schedule

Buying this Year vs Next Year

Discovery Phase

The discovery phase is meant to determine whether or not the agents being recruited are the right fit for their real estate team while providing the necessary details for the agents to know what their team is about. Sascha first discusses their team goals and strategies to ensure agents know exactly what they're walking into. He also discusses other matters, such as expectations from the agents themselves and their commissions.

The discovery phase may be one of the most important parts of knowing how to equip your real estate team for success. In order to succeed, you need to have a reliable workforce on your side that shares the same goals and is willing to cooperate with the rest of the team to move forward. Having a compatible and efficient team is one of the best resources you can have in real estate, as it can significantly affect your business' productivity.

Ad Educated Buyer is Easier to Work with!

Agent Utility Belt

This is the highlight of the entire video. Sascha compares his utility belt of resources to Batman's belt of tools and trinkets. This belt essentially exists to store all resources and keep them within reach. Don't get the wrong idea, though. It's not an actual belt. Instead, it is usually a cloud or a compilation of all your valuable resources, such as videos, links, and other agent tools. Having a utility belt that is curated specifically for your team and your needs could help increase the productivity of your workflow because you won't have to scavenge for resources when you need them.

Not only does it make you more productive within your workplace, but it also gives off the sense that you are reliable and organized. When clients ask for something, you will easily have it within reach. 

Clients understandably have many questions before closing the deal, so one of the best ways to answer them is to grab a resource from your utility belt. For example, you're talking to a client about title insurance. Instead of answering their questions yourself, you could take an informative video from your utility belt and ask them to watch it. This makes it easier to understand and relate to.

Having a utility belt is a great way to equip your real estate team for success. It also comes in useful during business transactions. All in all, it's one of the best resources that a real estate team can have.

Having the right resources is essential in equipping your real estate team for success. Create an agent utility belt that caters to your team by signing up for the Real Geeks platform today. We provide valuable resources that you and your team can use to achieve the best possible outcome in every situation. Get started with us today!