Keeping It Real
5 min read

The Truth About Lead Quality

Instead of thinking about how hot or how good this lead is, do some investigating and figure out where they are in the pipeline.

8 Apr 2019

In this episode, "The Truth About Lead Quality", Greg, Jeff, and Frank dive in deep about lead quality and how to convert more leads into sales!



Podcast available on iTunes and Stitcher.

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 Here are a few things we cover:

- How your mindset affects your conversion rate
- How "quick you respond" will determine the quality of the lead
- How often you should follow-up to get higher conversions
- How you're communicating makes a huge difference
- What you're saying could be the difference between converting or not
- Why listening and asking follow-up questions is so important
- And much more!

Here are some timestamps to help you navigate through the episode: 

00:00:49 Introduction to today’s Keeping It Real topic
00:03:28 How speed-to-lead affects lead quality
00:05:35 Three factors in associating a cost to a lead
00:11:15 How to stay on top of lead follow up and speed-to-lead recommendations
00:16:35 The role mindset plays in your conversion rate
00:21:37 What is more important on a call, how you are communicating or what you are saying?
00:24:00 Advice to a single agent that would like to increase their response time
00:28:15 How many times should you call a lead before you move on?
00:30:50 Double dial text method
00:32:25 Greg and Jeff’s thoughts on incomplete contact information
00:38:45 Questions and dialogue you can use to measure lead quality
00:42:40 How many sellers are there in the online buyer leads?
00:48:38 How to make consecutive attempts and still sound sincere 
00:53:50 Where will the real estate industry be in five years?

We'd like to thank Myrtle Beach, SC, real estate broker, Greg Harrelson, for joining us on this hangout.

Keeping It Real On Location is presented and hosted by our very own Jeff Manson, Hawaiian real estate broker of American Dream Realty and founder of Real Geeks.

You can visit our Real Geeks YouTube Channel to watch all past recordings. Follow us on our Real Geeks Google+, Twitter, or Real Geeks Facebook page to get notified immediately when we announce new events:

You can also follow Real Geeks on Instagram. You can watch all past episodes of Keeping it Real and opt-in to get invited to upcoming episodes here: 

Published on Apr 8, 2019 under


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One of the best lead generation and management systems available. A fully integrated custom IDX and marketing solution to drive traffic, capture leads, manage-cultivate them and close more transactions.

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