There's a lot of buzz right now about Covid-19, the marketplace, and it's influence on businesses across the country.

We believe that this is the time for all of us to come together and share our strategies, tactics, and resources so we thought we'd share our latest episode of exclusive coaching with Dirk Zeller with everyone “Adapting Your Strategy During Uncertain Times”.

The truth is - opportunities are everywhere, which is why you need to be deepening your relationships with your clients now more than ever! This is the time to “face reality as it is, not as you wish it to be”. First things first, stop the mass messaging and start reaching out to your COI one by one. 


We’re in a rare moment right now so make sure to ask these questions which show that you care:
• Are you ok?
• Are you safe?
• Do you need anything?

In this episode, Dirk also covers:
• Asking the right questions to produce leads without misleading them
• Conveying the FACTS of the market rather than the EMOTIONS of the market?
• Monitoring weekly changes in the marketplace and knowing your % of inventory sold?
• The effects of interest rate changes?
• How to be the calming influence for your clients at this time??And much more!??

00:01:20 Opportunity still exists today
00:02:00 More people are online now than ever - online traffic has increased
00:03:27 Four core messages to communicate to your COI
00:04:55 Do not force a real estate conversation right now if it’s not natural
00:05:25 Get rid of mass messaging, one on one conversations are important right now
00:09:15 Ask the right questions to produce leads DON’T mislead them
00:11:15 The effect of interest rate changes on refinances
00:15:10 Be the calming influence in this marketplace
00:16:38 Monitor weekly changes in the marketplace
00:17:37 The biggest influence on fear and emotion right now is the stock market
00:18:00 Pending vs. Total inventory - Figure out your market ratios and lead with that
00:23:10 Convey the facts of the market rather than the emotions of the market
00:25:37 As people become disillusioned with the stock market, opportunities will arise
00:30:05 “Face reality as it is, not as you wish it to be”
00:31:00 Put more effort into your follow up if your sales ratios are changing - you need to be flexible
00:32:25 Call every one of your past clients - if you don’t control your own destiny, somebody else will”
00:33:15 Differences create advantages - figure out what those are with your clients
00:34:00 “The rule of four”
00:39:19 Morphing and adjusting your presentation to adjust with your client's needs
00:41:10 Q&A

Published on Mar 20, 2020 under ,


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Coaching Keeping It Real

Keeping It Real: The Resources To Equip Your Real Estate Team for Success with Sascha Chatman

Keeping It Real: The Resources To Equip Your Real Estate Team for Success



In this episode of Keeping it Real, Sascha Chatman and  Frank Klesitz, CEO of Vyral Marketing, break down how you can equip your real estate team for success.

Learn more about the resources needed to manage your own team of real estate agents. Of course, a capable workforce is one thing for generating leads and obtaining success in the real estate world. However, having the right resources available is one of the critical factors needed to equip your real estate team for success.

Recruiting Presentation 

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Transforming Your Success into Their Success

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Creating a Schedule

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Buying this Year vs Next Year

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Discovery Phase

The discovery phase is meant to determine whether or not the agents being recruited are the right fit for their real estate team while providing the necessary details for the agents to know what their team is about. Sascha first discusses their team goals and strategies to ensure agents know exactly what they're walking into. He also discusses other matters, such as expectations from the agents themselves and their commissions.

The discovery phase may be one of the most important parts of knowing how to equip your real estate team for success. In order to succeed, you need to have a reliable workforce on your side that shares the same goals and is willing to cooperate with the rest of the team to move forward. Having a compatible and efficient team is one of the best resources you can have in real estate, as it can significantly affect your business' productivity.

Ad Educated Buyer is Easier to Work with!

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Agent Utility Belt


This is the highlight of the entire video. Sascha compares his utility belt of resources to Batman's belt of tools and trinkets. This belt essentially exists to store all resources and keep them within reach. Don't get the wrong idea, though. It's not an actual belt. Instead, it is usually a cloud or a compilation of all your valuable resources, such as videos, links, and other agent tools. Having a utility belt that is curated specifically for your team and your needs could help increase the productivity of your workflow because you won't have to scavenge for resources when you need them.

Not only does it make you more productive within your workplace, but it also gives off the sense that you are reliable and organized. When clients ask for something, you will easily have it within reach. 

Clients understandably have many questions before closing the deal, so one of the best ways to answer them is to grab a resource from your utility belt. For example, you're talking to a client about title insurance. Instead of answering their questions yourself, you could take an informative video from your utility belt and ask them to watch it. This makes it easier to understand and relate to.

Having a utility belt is a great way to equip your real estate team for success. It also comes in useful during business transactions. All in all, it's one of the best resources that a real estate team can have.

Having the right resources is essential in equipping your real estate team for success. Create an agent utility belt that caters to your team by signing up for the Real Geeks platform today. We provide valuable resources that you and your team can use to achieve the best possible outcome in every situation. Get started with us today!

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