Coach Paul's Real Estate Lead Conversion University: Show me the money!

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To start the series from the beginning, check out this post.

For the entire Real Estate Lead Conversion University week five video, fill out the form below:

Arguably the best scene in the movie "Jerry Maguire" was when Tom Cruise was yelling, "Show me the money!" in the office. It was a moment of desperation where he, as a struggling sports agent, realized that the most important thing at that moment was to retain an account from his top athlete.

He was willing to do whatever it takes to retain business or gain new business. This scene highlights the importance of having a goal and being willing to do what it takes to achieve it.

When it comes to making money, it is important to have income goals and a plan in place to reach them. Nothing happens by chance. It is crucial to envision where you want to be in terms of your annual income so you can map out a plan to hit your goal.

To do this, you need to know how many closings you need in a year to make the money you want to make and work backwards from there. For example, if you want to close 24 deals in a year, you would need to make 2 closings per month.

Assuming it takes you 100 calls to get one appointment and you close 25% of the appointments you set, you would need to make 800 calls in a month, or 40 calls a day, over 20 business days.

Breaking down your goals into daily activities can help you have a benchmark for success. However, success is a combination of effort, determination, dedication, and persistence over time.

You need to stay consistent in your prospecting efforts to achieve real estate greatness. Sometimes, the issue is not with effort but with marketing. To make the necessary calls, you need to have a pipeline of leads. If your pipeline is not big enough, you need to generate online leads.

The amount of leads you generate will yield a bigger database, which will allow for more outreach and ultimately lead to more closings.

In some cases, agents may back down on their marketing efforts because they are concerned about not closing deals. However, doubling down on marketing efforts will actually strengthen your pipeline and yield even more deals.

On the other hand, some agents make the effort but don't have enough leads. If you need more leads, consider reaching out to a full-service marketing team such as Real Leads.

In conclusion, it is important to set big goals for yourself, map out a plan to reach them, and stay consistent in your efforts. Take some time to map out your upcoming year and set some big goals for yourself. And remember, there are no shortcuts to success.

It takes effort, determination, dedication, and persistence over time to achieve real estate greatness.


Coach Paul

Published on Feb 5, 2023 under


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Coaching Keeping It Real

Keeping It Real: The Resources To Equip Your Real Estate Team for Success with Sascha Chatman

Keeping It Real: The Resources To Equip Your Real Estate Team for Success



In this episode of Keeping it Real, Sascha Chatman and  Frank Klesitz, CEO of Vyral Marketing, break down how you can equip your real estate team for success.

Learn more about the resources needed to manage your own team of real estate agents. Of course, a capable workforce is one thing for generating leads and obtaining success in the real estate world. However, having the right resources available is one of the critical factors needed to equip your real estate team for success.

Recruiting Presentation 

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Transforming Your Success into Their Success

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Creating a Schedule

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Buying this Year vs Next Year

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Discovery Phase

The discovery phase is meant to determine whether or not the agents being recruited are the right fit for their real estate team while providing the necessary details for the agents to know what their team is about. Sascha first discusses their team goals and strategies to ensure agents know exactly what they're walking into. He also discusses other matters, such as expectations from the agents themselves and their commissions.

The discovery phase may be one of the most important parts of knowing how to equip your real estate team for success. In order to succeed, you need to have a reliable workforce on your side that shares the same goals and is willing to cooperate with the rest of the team to move forward. Having a compatible and efficient team is one of the best resources you can have in real estate, as it can significantly affect your business' productivity.

Ad Educated Buyer is Easier to Work with!

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Agent Utility Belt


This is the highlight of the entire video. Sascha compares his utility belt of resources to Batman's belt of tools and trinkets. This belt essentially exists to store all resources and keep them within reach. Don't get the wrong idea, though. It's not an actual belt. Instead, it is usually a cloud or a compilation of all your valuable resources, such as videos, links, and other agent tools. Having a utility belt that is curated specifically for your team and your needs could help increase the productivity of your workflow because you won't have to scavenge for resources when you need them.

Not only does it make you more productive within your workplace, but it also gives off the sense that you are reliable and organized. When clients ask for something, you will easily have it within reach. 

Clients understandably have many questions before closing the deal, so one of the best ways to answer them is to grab a resource from your utility belt. For example, you're talking to a client about title insurance. Instead of answering their questions yourself, you could take an informative video from your utility belt and ask them to watch it. This makes it easier to understand and relate to.

Having a utility belt is a great way to equip your real estate team for success. It also comes in useful during business transactions. All in all, it's one of the best resources that a real estate team can have.

Having the right resources is essential in equipping your real estate team for success. Create an agent utility belt that caters to your team by signing up for the Real Geeks platform today. We provide valuable resources that you and your team can use to achieve the best possible outcome in every situation. Get started with us today!

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